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Great looking work from 2000 - Jeff Goodby of Goodby, Silverstein & Partners wrote "got milk?"—one of the greatest marketing taglines ever. "For two fleeting decades, there was no status symbol more potent than the milk mustache. The California Milk Processor Board’s “Got Milk?” campaign stretched across nearly 350 print advertisements and more than 70 television commercials featuring some of the most famous people in America: Beyoncé and Tina Knowles. Serena and Venus Williams. Harrison Ford. Angelina Jolie. Alex Trebek. Rihanna. Taylor Swift." New York Times